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1st Degree marketing

Ron Wen – B2B Technology Content Marketer
Ron Wen
AboutWorkProcessExperienceContact
B2B Technology Content Marketer

B2B technology content that turns complex products into pipeline.

Ron Wen is a content marketer with 15+ years in technology, specializing in blogs, eBooks, video, and webinars for enterprise software brands. Former content leader at Elastic Observability.

See my work Let’s talk
[Professional headshot]
15+
years in B2B technology marketing
12% → 14%
[Revenue / market share] growth at Elastic Observability
#8 → #4
Gartner MQ, observability platforms [confirm wording and year]

About

I’ve spent 15+ years helping technology companies explain complicated products to the people who buy them. At Elastic Observability, I helped grow the business from 12% to 14% and advance the company’s position in the Gartner Magic Quadrant for observability platforms.

My work spans blogs, articles, eBooks, video, and webinars, backed by a working knowledge of social media management. I’m at my best sitting down with engineers and product experts and turning what they know into content that earns trust and drives pipeline.

Skills

Content formats
Blogs, articles, eBooks, video, webinars
Strategy & SEO
Editorial planning, SEO, and thought leadership tied to pipeline goals
Social media
Channel management, campaigns, and performance reporting
Technical topics
Observability, monitoring, and [add cloud, security, AI/ML]
Tools
[Add your CMS, SEO, analytics, social, and video tools]
Collaboration
Interviewing engineers and aligning with product and sales teams

Selected work

All Blogs & Articles eBooks Video Webinars Social
[Thumbnail]
Blog
[Blog post title]
Result: [rankings, traffic, or shares]
[eBook cover mockup]
eBook
[eBook title]
Result: [downloads or leads generated]
[Video embed]
Video
[Video title]
My role: [script, strategy, production]
[Webinar promo image]
Webinar
[Webinar title]
Result: [registrations and attendance]
[Campaign screenshot]
Social
[Campaign name]
Result: [engagement or referral traffic]
[Thumbnail]
Article
[Article title]
Result: [publication, reach, or leads]

How I work with experts

The best technical content starts with the people who build the product. My process turns an hour of an engineer’s time into assets that keep working for months.

01
Prepare
I read the docs, demo the product, and study the buyer before the interview, so the expert’s time goes to insight rather than basics.
02
Interview
Short, focused conversations. I ask what customers misunderstand, what surprised the team, and what a new feature means in practice.
03
Translate
I turn technical detail into a clear story for the buyer, then send it back to the expert for an accuracy review.
04
Repurpose
One interview becomes a blog post, an eBook section, a video script, a webinar segment, and a week of social posts.

Experience

[Start year] – [End year]
[Your title], Elastic Observability
  • Part of the team that grew the business from 12% to 14% [revenue / market share].
  • Contributed to the company’s move from 8th to 4th in the Gartner Magic Quadrant for observability platforms.
  • Produced blogs, eBooks, video, and webinars that explained observability to technical and executive buyers. [Add a lead or traffic number.]
  • Partnered with engineers and product managers to turn technical detail into clear buyer-focused content.
[Start year] – [End year]
[Previous title], [Company]
  • [Content program you led and the result, e.g. grew organic traffic X% in Y months.]
  • [Format you launched and the outcome.]
[Start year] – [End year]
[Earlier title], [Company]
  • [Result-focused bullet.]
  • [Result-focused bullet, including social media management work.]

Let’s talk about your content.

[Email address] · LinkedIn · Download resume (PDF)

© Ron Wen. Source: Gartner Magic Quadrant for [Name], [Year]. [Add citation per Gartner usage rules.]

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